admin2 Tyler Irons is an American entrepreneur, real estate technology innovator, marketing expert, speaker, and consultant. He is the founder of the real estate technology software company VRLY, which uses industry-leading technology and online distribution to differentiate its partners in the market.
Tyler, thank you so much for joining us today! Can you briefly give us an overview of VRLY?
I am honored to be here! I founded VRLY with a simple goal: to help our partners dominate their digital presence, leverage technology to recruit agents, and win more listings. I have staffed VRLY with talented people who share the same passion.
Using the latest technology, VRLY scans your home and creates a 3D model to be viewed online. VRLY then creates a unique one-page website for your listing, which includes the virtual walkthrough. Lastly, VRLY uses social media channels to drive traffic to that website to differentiate your listing on the market.
Wow, that sounds amazing! I know the housing market is booming right now, so I can see many agents drawn towards this type of technology. What were the greatest challenges you’ve faced when starting VRLY?
Our biggest obstacle was helping agents shift their thinking and beliefs from an old economy model to a digital and augmented era mindset.
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