We’re delighted to have Pasan De Lanerolle, the Founder and CEO of Cey Organics LLC, join us for this insightful interview. Cey Organics is making waves in the organic food industry, specializing in canned and bottled organic foods and spices. Their mission is to introduce superfoods in their purest form to the world while promoting a healthier and more sustainable lifestyle. In this interview, Pasan sheds light on what inspired the inception of Cey Organics, how they differentiate themselves from competitors, and the remarkable impact their products have on customers. Let’s dive into the story behind this dynamic brand that’s taking the culinary world by storm.
Pasan, thank you for joining us! Let’s dive right in. Could you give us a glimpse into Cey Organics and what you guys do?
Certainly! We are an Organic Superfood and Spice company. Our main goal is to introduce superfoods to the general public with the least amount of processing, chemicals, additives, and fillers, catering to the busy lifestyle.
That’s fascinating! Can you share what sparked the idea to start Cey Organics, especially in the realm of organic superfoods and spices?
During the pandemic, we noticed that the Western world turned towards Eastern herbal medicine and started paying attention to the medicinal values of herbs, spices, and plant-based meals. These herbs, spices, and superfoods have been essential components of the daily diet for centuries in certain parts of the world. We wanted to introduce such herbs, spices, and superfoods to the Western world in the purest form.
For example, Curcumin is a key ingredient in turmeric with many great medicinal values. During the pandemic, people started to use highly concentrated doses combined with chemicals, preservatives, and additives that were processed in the form of “supplements,” while we have the ability to consume turmeric in the most natural way and incorporate it into our daily meals. Our goal is to promote such behavioral changes so they generate more sustainable, economical, and long-lasting results for the consumer.
It’s incredible how those traditions found their way here. Now, how do you distinguish Cey Organics from competitors in the market?
We are not just another brand; we have developed relationships with the farmers who grow the products and factories that produce them. We have a long-term vision to provide the highest quality ingredients. While we source from all over the world, our spices are ground and mixed in small batches locally in the USA with an emphasis on quality and sustainability.
Our greatest passion is to grow the company and the brand along with the farmers and the community.
That’s truly a holistic approach. What’s been the overall feedback from customers and vendors regarding your products and services?
It has been a privilege to hear so much positive feedback from customers. We have so many repeat loyal customers who come back to us. All our products are lifestyle products, and we are fortunate to have such a loyal customer base.
Some of the positive feedback we get includes the freshness of the ingredients. It’s not just the spices; even the canned and bottled products are produced using years of experience and R&D to preserve the best qualities of the ingredients. For example, when you open our coconut milk, you can smell the sweet, nutty flavors, and the dishes you make confirm them.
The unique nature of our spice blends is also a highlight. All spice blends have very unique and distinct flavor profiles and are very versatile, suitable for different types of dishes, such as making curries, sautés, BBQ, and smoking.
Freshness is key, no doubt. Can you tell us about a particular project, product, or service that stands out for you and why?
I am very proud of the Mihikath Spice blends. These recipes were developed by my dear wife (who is a great cook) with so much love and passion. All the recipes were taste-tested by chefs, and based on their feedback, we continuously improved the flavor profiles.
All the spice blends have multiple unique spices and ingredients. We spent so many resources to find the best and freshest ingredients. Due to supply chain constraints due to COVID-19, we had so many barriers to finding the ingredients, but we did it!!!
In the Sinhala Language, “Mihikath” beautifully translates to “Mother Earth,” and it forms the heart and soul of our Mihikath Spice blends.
Pasan, thank you so much for joining us today! Where can readers learn more about Cey Organics?
My pleasure, and thank you for having me! To discover more about our mission to bring pure, organic superfoods and spices to your table and to explore the unique and diverse offerings under our Mihikath Spices and CeyOrganics brands, we invite you to visit our website at Cey Organics. Connect with us on Instagram at Cey Organics to stay updated on our latest products and culinary inspirations. Thank you for your interest, and we look forward to sharing the essence of “Mother Earth” with you through our offerings.